From the pages of The Campaign Manual, this section outlines a plan to create the Finance Committee by identifying likely members and developing a plan to form the committee.  In addition, the lessons details the ways and means that can be utilized to raise funds to meet the needs of the budget and cash flow projections.

This lesson will teach you how to recruit your committee members and how to organize their efforts.  In addition, you will learn how to set your fundraising objectives based on the campaign plan.  Each method of fundraising activity will be discussed in detail, including individual solicitation, fundraising events, direct mail, PAC and Party solicitation, and the most important fundraising activity of the candidate.

This section is one of the most important lessons in the series.  It will not only assist in the development of the committee members, but it will also organize your fundraising needs in association with your timeline and budget. 

The Campaign Manual was updated and edited by Art Murray and Jean Justus in collaboration with its original author, Sal Guzzetta.  It is made available in both the hard cover and the soft cover versions as well as this series of eBook lessons.  The manual is widely used by campaign operatives, campaign educators, including campaign schools and Political Science educators.   

FREE Preview: Recieve your FREE copy of The Development of Campaign Strategy. See for yourself the value of our series of ebook lessons. Click here for more details.